Gamification

Tell me and I forget, teach me and I may remember, involve me and I learn.

Benjamin Franklin

What is Gamification?

Based on the definitions of Werbach and J. Hamari, again, if we define, gamification;

Behaviors in a system for “business goals” such as improving user activity, social interaction, or quality and productivity of behaviors; rewards, leaderboards, feedbacks, storytelling, etc. are put into a framework similar to games that have the ability to trigger “intrinsic motivants” through “game elements”. Gamification is applied in non-game areas with a human-oriented design approach.

Integration to Human Resources Process

Assessment

It enables candidates to be observed in recruitment, talent acquisition, career management and organizational development processes.

Recruitment

It is an important tool that allows candidates’ competencies to be observed, provides important clues as to their suitability for work and position, and how much they are prone to team acting.

Orientation

It can also be used as a tool to make you feel that it is a part of the institution, with the content to be produced specifically for you, such as the candidate getting to know the company, learning the business processes, the strategies of their values, and getting to know the headquarters in case of being taken in different locations.

Training And Development

It is an important tool for identifying strong and developing areas of your employees, preparing development plans for the development of those areas, and creating stronger individuals and teams.

Internal Communication

Providing internalization of company strategies, values and culture by spreading them among employees is an important tool that can be used to increase employee loyalty, motivation and employee satisfaction.

Talent Management

It is an important tool that allows the competencies of individuals in the talent pool to be observed and gives important clues as to how predisposed to teamworking.